Banksy. The Sex Pistols. Wallace & Gromit. All fearless ambassadors of their own ideology. As are we.

At Innermost, we believe that humour is the best source of inspiration. Sometimes you need to embrace the absurd in order to innovate. Whether that means re-purposing a common everyday material, thinking it’s a good idea to sit on someone’s painting (sorry, mate), or deciding to install a handsome Victorian pull chain toilet in a lighting exhibition stand. There is nothing quite like a raw anarchic pursuit of design freedom to shake off the shackles of the “norm”.

And perhaps it is our blood as Londoners that inspire such passion to rebel against traditional approaches and everyday perceptions to invent new understandings. No bollocks, because if you looked up “London” in the Oxford dictionary, they would agree.

But behind the red telephone boxes, underneath the lacquered mahogany floorboards, and inside those fancy tweed jackets, we are actually a product of diversity. We celebrate designers and ideas from all corners of the globe that share our passion for anarchy. We are a catalyst for these creative minds that – aligned with our reliable engineering, great customer service, and cohesive branding – get the opportunity to take something wild and create something beautiful with it. Over the years, this amalgamation of different stories has proven to work together brilliantly – not unlike the unique harmony between scones and jam on a Sunday afternoon.

This is the Innermost ideology.

Our rebellious approach to lighting and furniture comes from a shared anarchic pursuit of design freedom, a belief that you have to embrace the absurd in order to innovate. So innermost has innovation and a little absurdity at its core; working with designers from all corners of the globe to create beautifully unique products of the absolute highest quality, since 1999.

While our hearts and our studio are placed firmly in London, it is our international adaptability that defines our antagonistic culture. We are as ‘British as London itself’: a melting pot of inspiration, rebellion and wit; with an incongruous mixture of classic English tradition and vibrant global diversity.

Enlightened Living (Formerly ECC) is proud to bring the world’s finest lighting & furniture brands to Australia.

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